UCSF

University of California, San Francisco.

UCSF

Brand, identity, and website for the Addiction Care Team — plus ongoing web support as the program evolves.

Engagement
Ongoing
Scope
Brand & identity · Web design · Ongoing web support

Context

The UCSF Addiction Care Team provides compassionate, evidence-based care, and needed a brand and web presence that made its work clear and approachable to patients, clinicians, and partners.

Work

Created the brand and identity and designed the website, with ongoing web support that keeps the presence current and well-maintained as the program grows — an editorial, human approach suited to a care-focused team.

Selected work

  • 01Brand & identityA clear, approachable identity for a care-focused team.
  • 02WebsiteAn editorial presence for patients, clinicians, and partners.
  • 03Ongoing web supportKeeping the presence current as the program grows.

Website

UCSF Addiction Care Team site — the “Every ACT Matters” homepage.
Homepage
The “Every ACT Matters” campaign page — “Act with Compassion” — with videos and badges.
Every ACT Matters
An “Act with Understanding” story page within Every ACT Matters.
Act with Understanding